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May 12, 2008

Gas pump advertising: make it stop!

Gas_pump_ad0001 As if it isn't bad enough that I'm paying $1.25 a litre for 87-octane fuel, I now also have to listen to a television commercial while I pump my gas.

If you haven't seen one of these things yet, count your blessings, but trust me: it'll be coming to a station near you. It's a screen atop the pump that comes to life as soon as the pump turns on and gets ready to dispense fuel. While $62.83 quickly drained from my gasoline card to fill a Volvo tester, I got to listen to extremely annoying ads shilling pizza, bottled water, and something to do with the Olympic team.

Enough already. I can turn off my radio or television if I don't want to listen to an ad. The same courtesy should be extended when I'm at the pump. If I want to know about the price of pizza or whatever the Olympic team is doing, I'll make an effort to find out. In the meantime, I'd like the gas companies to shove these infernal advertising devices up their pipelines. Hard. Oh, and considering that these advertisers have paid Esso good money for the privilege of annoying me ... why isn't the gas any cheaper?

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In America, this would be a dandy place for a presidential campaign message.

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