I was watching television last night. I know it's spring because I caught the annual commercial for Discover Boating Canada. It's a cute one, really, with all manner of dogs enjoying boat rides.
Save for a couple of the sail variety, almost all of them are powerboats.
I expect that any day now, Go RVing will start its annual campaign as well, telling people to hit the open road in their motorized campers.
I have friends who own powerboats, and friends who own RVs, and while they thoroughly enjoy their time away with them, they also tell me how much money they spend in fuel to run them.
Now, to set the record straight: I'm not fond of boats or RVs, but that's not my point here. I understand that many people are, and more power to them.
On the other hand, if a car company sponsored a series of ads suggesting that the family should get into a car or SUV and hit the open road for the sole purpose of going for a drive because it's fun ... just what do you think the reaction from the green-thinking public would be?
