General Motors has just announced it will unveil the 2010 GMC Terrain at the New York auto show.
In its press release, the company calls it a "crossover SUV." Say what?
Really, this is getting goofy. First it was SUV, tagged to vehicles that were neither sporty nor truly utilitarian. Then, when those fell out of favor, they became crossovers, although I'm not quite sure exactly what it was that they were crossing over.
And now, we have a hybrid -- oops, that's taken, too -- of a "crossover SUV." So has it crossed over from being sporty? Or has it crossed the line for utility? Or is it just that someone figured he'd touch every possible customer base with this vehicle?
This all reminds me of the people who ridiculously insist that their dogs are "Labradoodles" or "Goldendoodles" or "Cockapoos." Folks, you do not have a new breed of dog -- you have a mutt of known parentage. Equally, let's get real with "crossover SUV." Try too hard to be all things to all people, and you'll just come off looking silly.